Clear strategic direction will make a bid document easier to write and more likely to win. Everyone should understand how important the bid is, and how it fits the company’s strategic plan.
Pre-bid meetings offer great opportunities to gain insight into clients’ requirements.
Many large companies do not place enough importance on writing winning content.
My Christmas wish list is sent on behalf of all the dedicated and talented bid writers who convert opportunities into orders.
It is essential that you involve ‘subject matter experts’ when writing bids and proposals. These are people who understand the technical content of what they are writing.
Winning a bid is only the start; you have to be able to deliver the work too.
There is no ‘correct’ structure for a bid team, nor is there a ‘right’ place for bid people to sit within an organisational structure.
Bid managers should be able to access their company’s policy documents easily.
There is a popular misconception that only a select number of people are suitable for bid preparation. Our research shows however, that any member of staff who understands their job and is correctly motivated can be a valuable asset to the bid team.
The win theme is the single most important element of your bid, proposal or tender.