Inserting pages of very detailed terms and conditions to an otherwise concise bid can create a very negative impression with the client. Although it depends on the sector in which you work, it is rarely a good idea to append these to a proposal. It is more common to wait until the client is interested … Read more..
When writing a winning bid, you need to justify the price you intend asking. Delivering the client’s stated requirements will only command an average price; to charge more you must describe what else they will get. This can be anything the client values and might cover areas such as risk-avoidance, increased scope or exemplar service.
Subheadings are helpful for readers who are trying to digest large quantities of text. The subheadings should provide signposts which summarise the contents of the sections which follow. Try to use informative and/or positive titles such as ’24 Week Programme with 10% Contingency’ or ‘Experienced Project Team’.
