My Christmas wish list is sent on behalf of all the dedicated and talented bid writers who convert opportunities into orders.
Job titles should be consistent throughout your document. Wherever possible, mirror those used by your client.
If you want the customer to think you’re better than the competition you must tell them what makes you better. Don’t expect them to work it out.
What the client asks for and what the client needs are often two very different things. As a bid writer, you must address both issues.
When writing your proposal you should always consider who you are competing against.
Telepathy is not a skill that many people possess.
A proposal document should not be used as an opportunity to showcase your capabilities.
The UK news has recently been featuring several companies which suffered following the loss of a significant tender.
As well as responding to their stated requirements, make sure your tender or proposal reflects what is important to the client.
Companies which use customer intelligence to shape their bid documents are far more likely to be successful.