Names

When pitching for work, there are different names for the documents you produce: these include tender, proposal and bid. A tender usually responds to specific questions as part of a rigid procurement process, while a proposal or bid tends to be more flexible in structure and format. There is no finite definition for each term … Read more..

Objective Setting

When writing any business document, it is important to keep the objective in mind. The objective is determined by considering who the readers will be, what level of knowledge they are likely to have and what impression you want to create. With bids and proposals, your objective is to ensure all evaluators understand and believe … Read more..

Technical Compliance

The quality section of a bid usually includes areas such as methodology, H&S, sustainability, people, credentials and experience. When writing these it is important that you make it non-generic, consider different reader types, describe benefits, include proof and ensure it is a pleasure to read as well as encompassing a win theme. Above all though, … Read more..

Why you should not write a bid or proposal

Finding ‘biddable opportunities’ is the holy grail for some companies. The business development team spend hours at their desks trying to identify contracts which are due for renewal.  They search databases, read journals, email their contacts and set up customer visits.   Then they go on the road, attend networking events, meet existing customers and make … Read more..