Explaining Features and Benefits in your Tenders
It is very common for proposal writers to concentrate on what the customer is going to receive and forget to explain what it means.
It is very common for proposal writers to concentrate on what the customer is going to receive and forget to explain what it means.
Every proposal should have an executive summary (unless you have been instructed not to include one).
When faced with a blank piece of paper and a proposal to write, most people begin by reaching for the last one which appears similar.
It can be tempting to omit page numbers, especially if a document is being changed at the last minute or has a complex footer.
When writing a proposal, you should aim to do two things:
It can seem laborious to write detailed method statements for core parts of your service but it is essential that you do so.
When preparing to tender, ensure all policy documents are updated and signed off.
Where you have the freedom to set a page style, do so with the reader in mind.
Did you resolve to ‘work smarter’ on your proposals in 2013? Did you plan to have a more organised tender library? And did you resolve this last year? And the year before?
Many companies review their business figures in January and set new targets.